Professional Diploma in Business Psychology and Neuro-Leadership
Introductory Video
| Program Information |
| Duration | Class Schedule | Delivery Format | Examination | Tuition Fee | Certification Awarded By |
| 8-Weeks Intensive Program | 8 Instructor-Led Sessions | Live Zoom and PRE-RECORDED Class | Assignment | BDT 8.500 Only | Skill Development Council Canada https://www.aaccp-uk.org/ |
Day 1: Foundations of Business Psychology
Objective: Understand how psychology influences business performance, customer behavior, and workplace effectiveness.
Key Topics:
- Introduction to Business Psychology
- Psychology Behind Business Success
- Human Motivation and Behavior
- Personality and Workplace Performance
- Behavioral Economics Fundamentals
- Cognitive Biases in Business Decisions
Day 2: Neuroscience for Business Professionals
Objective: Learn how the brain influences thinking, emotions, decision-making, and performance.
Key Topics:
- Understanding the Human Brain
- The Brain’s Decision-Making System
- Emotional Brain vs Rational Brain
- Attention, Memory, and Learning
- Stress, Cortisol, and Performance
- Neuroplasticity and Growth Mindset
Day 3: Neuro-Leadership & High-Performance Leadership
Objective: Apply neuroscience principles to leadership effectiveness.
Key Topics:
- What is Neuro-Leadership?
- SCARF Model of Leadership
- Neuroscience of Trust
- Influence and Persuasion
- Psychological Safety
- Leading Through Change
Day 4: Emotional Intelligence & Social Intelligence
Objective: Improve interpersonal effectiveness and emotional leadership.
Key Topics:
- Emotional Intelligence Framework
- Self-Awareness and Self-Regulation
- Empathy and Social Intelligence
- Managing Difficult Conversations
- Conflict Resolution
- Team Dynamics and Collaboration
Day 5: Consumer Psychology & Neuro-Marketing
Objective: Understand how customers think, feel, and make buying decisions.
Key Topics:
- Psychology of Consumer Behavior
- Neuromarketing Fundamentals
- Attention and Perception
- Emotional Triggers in Marketing
- Psychology of Pricing
- Branding and Customer Loyalty
- Storytelling and Persuasion
Day 6: Behavioral Change & Performance Psychology
Objective: Learn how to influence behavior and create lasting change.
Key Topics:
- Habit Formation and Behavior Change
- Motivation Psychology
- Building High-Performance Habits
- Coaching for Behavioral Change
- Psychology of Success
- Peak Performance Principles
Day 7: Organizational Psychology & People Management
Objective: Apply psychology to improve organizational performance.
Key Topics:
- Organizational Culture
- Employee Engagement
- Psychological Contracts
- Team Motivation
- Talent Development
- Managing Workplace Stress
- Hybrid and Remote Workforce Psychology
Day 8: Future of Business Psychology & Capstone Project
Objective: Integrate psychology, leadership, and business strategy.
Key Topics:
- AI and Human Behavior
- Future Trends in Neuro-Leadership
- Psychology of Innovation
- Decision Science for Executives
- Ethical Use of Psychology in Business
- Building a Brain-Friendly Organization
Final Project:
Design a “Business Psychology & Neuro-Leadership Strategy” for a real organization, department, or business challenge.
Facilitators:
Certificate Sample: