AFMA Bangladesh proudly presents the “Professional Diploma in Business Psychology and Neuro-Leadership” program.
This program is certified by the Skill Development Council Canada & accredited by the Institute of Human Resources Management Professionals, USA
Objective: Understand how psychology influences business performance, customer behavior, and workplace effectiveness.
Key Topics:
- Introduction to Business Psychology
- Psychology Behind Business Success
- Human Motivation and Behavior
- Personality and Workplace Performance
- Behavioral Economics Fundamentals
- Cognitive Biases in Business Decisions
Objective: Learn how the brain influences thinking, emotions, decision-making, and performance.
Key Topics:
- Understanding the Human Brain
- The Brain’s Decision-Making System
- Emotional Brain vs Rational Brain
- Attention, Memory, and Learning
- Stress, Cortisol, and Performance
- Neuroplasticity and Growth Mindset
Objective: Apply neuroscience principles to leadership effectiveness.
Key Topics:
- What is Neuro-Leadership?
- SCARF Model of Leadership
- Neuroscience of Trust
- Influence and Persuasion
- Psychological Safety
- Leading Through Change
Objective: Improve interpersonal effectiveness and emotional leadership.
Key Topics:
- Emotional Intelligence Framework
- Self-Awareness and Self-Regulation
- Empathy and Social Intelligence
- Managing Difficult Conversations
- Conflict Resolution
- Team Dynamics and Collaboration
Objective: Understand how customers think, feel, and make buying decisions.
Key Topics:
- Psychology of Consumer Behavior
- Neuromarketing Fundamentals
- Attention and Perception
- Emotional Triggers in Marketing
- Psychology of Pricing
- Branding and Customer Loyalty
- Storytelling and Persuasion
Objective: Learn how to influence behavior and create lasting change.
Key Topics:
- Habit Formation and Behavior Change
- Motivation Psychology
- Building High-Performance Habits
- Coaching for Behavioral Change
- Psychology of Success
- Peak Performance Principles
Objective: Apply psychology to improve organizational performance.
Key Topics:
- Organizational Culture
- Employee Engagement
- Psychological Contracts
- Team Motivation
- Talent Development
- Managing Workplace Stress
- Hybrid and Remote Workforce Psychology
Objective: Integrate psychology, leadership, and business strategy.
Key Topics:
- AI and Human Behavior
- Future Trends in Neuro-Leadership
- Psychology of Innovation
- Decision Science for Executives
- Ethical Use of Psychology in Business
- Building a Brain-Friendly Organization
Design a “Business Psychology & Neuro-Leadership Strategy” for a real organization, department, or business challenge.
After completing the Course, participants will get a prestigious ”Professional Diploma in Business Psychology and Neuro-Leadership” certification from the Skill Development Council, Canada
| Ms Shanjida Haque | |
| ​Business Development Manager – HR & Soft Skill Courses, AFMA Bangladesh | |
 | M: 01306 -766086 |
 | E: afmalearning@gmail.com |
 | https://www.linkedin.com/company/afmabangladesh/ |
 | https://www.facebook.com/sdccafma |
 | House 32-34, Level 5, Road 7, Block C, Niketan R/A, Gulshan 1, Dhaka, Bangladesh |